Founding Cohort · Doors close Aug 4 · Starts Sep 8 · The only group that gets this pricing
Live Cohorts · Find It + Build It

Three generations built the blueprint.
This September, it's yours.

For the first time, we are teaching the exact framework our family has used for three generations to find, restore, build, and sell homes. Live, together, from the first showing to the final coat. You bring the vision. We hand you the blueprint.

Doors close in
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Everyone starts together.
Grace and KC Kaage

Beautiful homes are not accidents. They are good decisions, made in the right order.

We teach the decisions. And the order they go in.

You won't leave with inspiration. You'll leave with judgment.

Every session is recorded and yours to keep, with a community of people building alongside you.

Founding Cohort · which room are you in

Start where you are.

Founding Cohort pricing, below. This is the only group that will ever pay it. Future cohorts are priced to the maturity of the program.

Find It

$297
I haven't bought yet

How we identify the right property. What we walk toward, what we walk away from, and how to see value before the market does.

Build It

$497
I already own the house

How to run your own build. Reading bids, assembling a team, designing the project, and staying in control from demolition to the final coat.

Best value

Bundle

$697
I want both

Find It and Build It together. The whole framework, from seeing the right house to handing yourself the keys. Founding Cohort price.

The real cost of guessing

What this replaces.

One wrong decision can cost more than the entire program. Here's what those decisions actually run, and what this is built to help you avoid.

One bad renovation decision
$50,000+
Hiring the wrong contractor
Six figures
Buying the wrong house
Years
Fixing preventable mistakes
Endless
Doing things in the wrong order
Months lost
$297
Find It starts here. Less than the smallest mistake on this list. Founding Cohort pricing, the only time it's offered.
The market saw two old houses

We saw what they could become.

Two old houses on the North Shore. Most people would have called them teardowns. This is the framework you learn inside the cohort, applied to real houses with real numbers. And it's not just history. We're using the same framework right now on our own home, a restoration we're documenting publicly as we go.

2549 W. Logan beforeBefore
2549 W. Logan afterAfter
2549 W. Logan
Bought$735,000
Sold$2,350,000
180 DeWindt beforeBefore
180 DeWindt afterAfter
180 DeWindt
Bought$1,685,000
Sold$3,750,000
These are our own projects, not cohort results. They are what the framework looks like when it runs.
Read this before you join

Is this you?

This is for you if

  • You are about to make a six-figure decision and want it right
  • You trust a good eye over your own, for now
  • You want the process, not just inspiration
  • You are ready to do the work, not just watch

This is not for you if

  • You want a magic shortcut with no effort
  • You want us to make the decisions for you
  • You expect guaranteed returns on a house
  • You want to learn without ever doing
Grace and KC Kaage
The people teaching you

We did not inherit money. We inherited a way of seeing houses.

Our grandparents passed that way of thinking to our parents. Our parents passed it to us. It taught us how to recognize potential, avoid expensive mistakes, and create homes people value for decades.

These cohorts are the first time we are passing that playbook outside our own family.

Every house is different.

We cannot promise your results will look like ours. What we can promise is this: we will teach you the exact framework we have used for three generations to make better decisions. What you build with it is up to you.

A few questions

Before you sign up.

Do I pay now? +
The waitlist is free. It puts you first in line for Founding Cohort pricing when enrollment opens, the only time this pricing is offered.
What does it cost? +
Founding Cohort pricing is Find It $297, Build It $497, or the bundle of both for $697. The Founding Cohort is the only group that will ever receive this pricing. Future cohorts are priced to the maturity of the program.
Is this live or self-paced? +
Live. Real sessions, on a real schedule, with the whole group moving together, and replays of everything to keep.
What do I actually get? +
Live teaching, the playbook and templates we use, live Q&A, and a community, built across three generations of finding and building homes.
Find It or Build It? +
Find It is how to buy the right house. Build It is how to run your own project start to finish. Start with Find It if you are still looking, Build It if the house is yours and the build is the hard part.
Doors close Aug 4·Founding Cohort pricing·The only group that gets this rate·The price only goes up·Doors close Aug 4·Founding Cohort pricing·The only group that gets this rate·The price only goes up·

You can keep scrolling. Or you can get in.

No payment now. The waitlist puts you first in line for Founding Cohort pricing, the only time this rate is offered.

Founding Cohort pricing goes to the waitlist first. We will not share your email.

You're on the list.

You will hear from us before anyone else, the moment enrollment opens.

The real problem

Why most homeowners lose money before they begin.

Everyone thinks renovating is expensive. It is. But expensive renovations are rarely caused by expensive finishes. They're caused by expensive decisions.

01

Buying the wrong house.

02

Hiring the wrong contractor.

03

Demolishing before the design is finished.

04

Choosing cabinets before the layout is settled.

05

Changing your mind halfway through construction.

The biggest mistakes happen before the work even begins. Nobody teaches homeowners how to make those decisions. So we built the education we wish existed.

Our whole philosophy

There are only two decisions that matter.

For three generations, our family has lived at the intersection of real estate, construction, and design.

We've bought homes and sold them. Restored historic properties and built new construction. Designed for clients, negotiated deals, and managed contractors through every kind of project.

Over time we realized something. Underneath all of it, there are only two decisions that actually move the outcome: finding the right house, and building it the right way. Everything else is just learning to make those two decisions well.

How it works

The Kaage Framework.

It comes as two classes. One teaches you how to buy the right house. The other teaches you how to transform it. They share one way of thinking. You take the one you need, or both.

Class 01 · for before you own
Find ItSee the right house.
See
Assess
Value
Envision
Decide
Find It ends the day you get the keys. Build It starts there.
Class 02 · for after you own
Build ItTransform it the right way.
Vision
Plans
Budget
Selections
Build
Move in
Two distinct classes · take the one you need, or take both
Class 01

Find It.

Buy with confidence. Class 01 · for buyers.

The first of the two classes. Before you spend a dollar on renovations, before you interview a single contractor, before you fall in love with a kitchen, you need to know whether you're buying the right house. Find It teaches how we evaluate property. Not emotionally. Strategically.

See
Assess
Value
Envision
Decide
M1

Learn to read a house.

How we walk into a house and know, within minutes, whether it's worth pursuing. Not on a feeling. On the architecture, the construction, and the bones.

M2

Buy, build, renovate, or stay?

The framework for making the biggest housing decision of your life on purpose, instead of by accident.

M3

The assumption zone.

The things every buyer assumes are fine, the roof, the HVAC, the windows, the grading, whether it floods, what's behind the walls. Skip them to do the pretty work first and they cost you later. We teach you how to see them and plan for them.

M4

What it's worth, and what it could be.

How we assign value to a property as it is, and how we see the potential most buyers walk right past. The gap between the two is where the opportunity lives.

M5

Understanding your financing.

How construction loans, HELOCs, renovation loans, interest-only draws, and cash actually work, what each one costs you, and the tradeoffs of each. We teach the mechanics in full. You decide what fits.

Outcome

By the end of Find It, you'll evaluate homes on long-term potential, not just finishes, and know a good house from an expensive mistake.

Buying the right house is only half the equation. Now comes the part that costs people the most money.

Class 02

Build It.

Build once. Build well. Class 02 · for owners.

The second class. Most renovations don't blow the budget because people spend too much. They blow it because decisions happen in the wrong order. Build It teaches the exact system we use to run every Kaage Homes project. Not just beautiful design. An organized construction process.

Vision
Plans
Budget
Selections
Build
Punch
Move in
M1

Vision before demolition.

How to make every major decision before construction begins, when changing your mind is still free.

M2

The sequence.

Structure, systems, layout, storage, lighting, materials, then decoration. The order is the whole game.

M3

The value framework.

Where money creates value and where it vanishes. What buyers notice, what appraisers notice, and what nobody notices at all.

M4

Running your team.

Architect, designer, builder, trades. Who you hire, when you hire them, and what each is actually responsible for.

M5

Construction administration.

Weekly meetings, selections, approvals, budgets, schedules, and change orders. How we keep a project moving.

M6

The Kaage playbook.

The real documents we run on. Selection trackers, meeting agendas, budgets, punch lists, bid comparison sheets, cabinet schedules. Yours to keep.

Outcome

You'll leave knowing exactly what to do next, whether you're remodeling one room or building an entire home.

Learn it live

Why this cohort is different.

You'll learn the framework while we apply it in real time.

This fall, we're documenting a live historic restoration of our own. As we teach each step, you'll watch us make the same decision on a real house, with real stakes and a real budget. Not a polished case study filmed after the fact. The actual decisions, as we make them.

The house, as it happens, is Old Man Marley's, the one next door to the house from Home Alone. The one the kid was scared of. We're bringing it back, and you'll be there for it.

Historic preservationMillworkWindowsStoneCabinetryBudget callsSequencing
Receipts

What it's like to work with us.

5.0★★★★★Every review, five stars

"They took meticulous care to understand our vision and brought it to life 10x over."

★★★★★ Kinjal Bhatt

"An awkward, long, narrow kitchen turned into an inviting, functional space."

★★★★★ Emily Nesler Thomas

"Collaboration, strategic thinking, and a proactive approach truly set them apart."

★★★★★ Mahmood Majeed

"Continually awed by the breadth of skill and experience on this team."

★★★★★ Vicky Alkhovsky Barnes

"They educated us every step of the way. We always knew why we were doing what we were doing."

★★★★★ James Sawyer

"Our only regret is not finding them sooner."

★★★★★ Dayna Abramson

Real reviews from real clients

The people teaching you

Meet your teachers.

Grace and KC Kaage

We didn't inherit a business. We inherited a way of thinking.

Grace and KC Kaage grew up in families where real estate and design weren't careers, they were the dinner table conversation. Grace is our Chief Creative Officer and a former Compass Managing Director. KC runs the business with an MBA and a background in international sales.

Three generations taught us the same lesson from two directions: the people who design a home and the people who build it should be the same people, thinking about value the whole way through. That's what we teach here.

Founding Cohort pricing

Everything included.

Founding Cohort pricing. The only group that will ever receive it. Future cohorts are priced to the maturity of the program.

Find It

$297
Class 01 · see the right house
  • A full set of live modules, taught in cohort
  • Buy / build / renovate decision framework
  • Reading a house and its bones
  • The assumption zone, in full
  • Assessing condition and assigning value
  • Spotting potential other buyers miss
  • Financing mechanics, in full

Build It

$497
Class 02 · transform it the right way
  • A full set of live modules, taught in cohort
  • The full decision sequence
  • Team, hiring, and responsibility maps
  • Construction administration system
  • The Kaage operating documents, yours to keep
Best value

Bundle

$697
Both classes · the whole framework
  • Everything in Find It
  • Everything in Build It
  • Every module from both classes
  • Seeing the right house through handing yourself the keys
  • The full Kaage operating documents, yours to keep

Founding Cohort pricing · doors close Aug 4 · starts Sep 8 · the only group that gets this rate

Most people figure this out the hard way.

You don't have to. Three generations of finding, designing, and building homes, taught live, for the first time. The Founding Cohort is the only group that will ever get this pricing. $297, $497, or both for $697.

Reserve my spot
Find It · buy the right house·Build It · transform it the right way·Doors close Aug 4·The price only goes up·Find It · buy the right house·Build It · transform it the right way·Doors close Aug 4·The price only goes up·
The WorkshoppeBy Kaage Homes · Winnetka, Illinois

Every beautiful home is hiding inside an ordinary one

The hard part isn't just finding it. It's knowing what to change, what to leave alone, and what order to do it in. That's the playbook.